Wendell August Forge, the 99-year-old gift designer and promotional supplier based in Mercer, Pennsylvania, announced the release of an NFT ornament collection as it combines old-world and new-world gifting.
The popular and highly sought after NFTs have grown significantly in the last year. New creators are consistently entering the digital art space daily, bringing with them an unprecedented number of unique works.
The Wendell August Forge NFT collection is a first of its kind in ornamental gifts familiar to many households, but this year with a new edge. The company’s hand-crafted metalware gifts are often given to commemorate special moments in life such as weddings, graduation, career milestones and athletic achievements.
“Lifetime clients and collectible fans are looking for new ways to engage with the younger generation and still give a gift with enduring beauty that is hand crafted, meaningful and timeless,” said Will Knecht, chairman of Wendell August.
The desire for its customers to be able to give their loved ones the “cool gift” this year and the increasing demand for NFTs provided an excellent opportunity to do something different. Wendell August heeded the call and decided to create NFTs for its highly anticipated annual Christmas ornament collection.
“It’s such an amazing opportunity to bridge the physical and digital worlds,” the supplier said.
Every individually crafted metal ornament is limited edition, providing not only timeless beauty but also enduring value. Similarly, the NFTs will also be limited in edition, with only 5,000 unique, individual NFTs incorporating classic holiday themes and rarity traits designed to be memorable and fun.
Launching June 16, each NFT will showcase the same attention to detail as Wendell August’s traditional ornaments. In addition to the timeless value, each NFT will be accompanied with a physical commemorative coin along with membership benefits, special perks and experiences announced throughout the year.
Wendell August combined its ancient craftsmanship techniques and details with an international team of NFT design creators to help create the bridge between old-world physical craftsmanship and online digital artistry.
Traditional Wendell August customers can find resources to help them easily buy this exciting new gift/collectible line. Minting (a fun word for creation upon purchase) will be available via credit card or Ethereum. The NFT’s specific rarity traits will be revealed upon minting to add an extra level of excitement.
“We’ve had interest in this project from grandparents and parents who want to give their kids and grandkids the ‘cool gift’ this year,” Knecht said. “At the same time, we’re hearing from NFT enthusiasts who are excited to get involved in this initial launch.”
Join the whitelist and find relevant resources at wendellaugust.com/NFT.
The preceding press release was provided by a company unaffiliated with Promo Marketing. The views expressed within do not directly reflect the thoughts or opinions of Promo Marketing.
